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Buy Day-Date in Dubai

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Buying a Pre-Owned Rolex Day-Date in Dubai

The Rolex Day-Date was introduced in 1956 as the first wristwatch to show both the date and the day of the week spelled out in full. Worn by leaders around the world, it is famous for its President bracelet.

The Day-Date is made only in precious metals – yellow gold, white gold, Everose gold and platinum – in 36 and 40 mm. At Ilan Watches in the Dubai Gold District, every watch is inspected by our specialists before it is offered, and you are welcome to view it in our showroom before you decide.

Our 13 watches in stock currently range from AED 135,000 to AED 345,000. All prices include a full inspection by our specialists.

The Rolex Day-Date: Why It Was Created and What It Does

In 1956 Rolex introduced the Day-Date, the first wristwatch to show both the date and the day of the week spelled out in full. Because it was worn by so many presidents and leaders, it became known as the “President”.

The day and date both change instantly at midnight. The day can be displayed in more than 20 languages, including Arabic, English, French, German, Spanish and Russian. The Day-Date is made only in 18 ct gold or platinum, with the President bracelet designed for it.

Key Features

  • Movement. Calibre 3255 with about 70 hours of power reserve in the current models.
  • Calendar. Day spelled out in full at 12 o'clock in the language of your choice and date at 3 o'clock, both with instant change.
  • Water resistance. 100 metres, with a screw-down crown.
  • Materials. Yellow gold, white gold, Everose gold or platinum – never steel.
  • Bracelet. The President bracelet with semi-circular three-piece links and a concealed Crownclasp.

Rolex Day-Date References at a Glance

228238 / 128238
Day-Date 40 and Day-Date 36 in yellow gold, the classic President.
228235 / 128235
Day-Date 40 and 36 in Everose gold.
228239 / 128239
Day-Date 40 and 36 in white gold.
228206
Day-Date 40 in platinum with the ice-blue dial reserved for platinum models.
228348RBR / 128348RBR
Yellow gold with a diamond-set bezel and diamond hour markers.

What to Check When Buying a Used Day-Date

  • Box, papers and warranty date. A full set with the warranty card adds value and shows the purchase date.
  • Case and bracelet condition. Look for sharp case edges and a tight bracelet. Heavy polishing reduces value.
  • Day and date change. The day and date should switch cleanly around midnight; the day can be shown in different languages depending on the dial.
  • Service history. Service papers from Rolex or a recognised watchmaker give extra confidence.

Rolex Day-Date: Frequently Asked Questions

Why is the Day-Date only made in gold and platinum?

Rolex has always positioned the Day-Date as its most prestigious model, so it is produced only in precious metals. This is also why it is known as the “President”.

Can I view the Day-Date before buying?

Yes. You are welcome to visit our showroom at Hind Plaza in the Dubai Gold District, view and try on the watch, and discuss it with our specialists over a coffee.

Do you deliver outside Dubai?

Yes. Delivery is free: within the UAE in 1–2 business days and internationally in 3–5 business days. Import duties in the destination country are paid by the customer.

Can I sell or trade in my Day-Date?

Yes. We buy Day-Date watches and gladly take them in part exchange. You usually receive an offer within 60 minutes. Sell your Rolex →

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